UNE-EPM Telecommunications Orca Interactive for First IPTV Service Rollout in Colombia

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    UNE-EPM Telecommunications Orca Interactive for First IPTV Service Rollout in Colombia

    Tuesday, October 23, 2007

    RA'ANANA, Israel & MEDELLIN, Colombia--(BUSINESS WIRE)--Orca Interactive Ltd. (LSE:ORCA), a market pioneer in providing IPTV middleware and applications, announced today that UNE-EPM Telecommunications, a leading provider of Internet, telephony and television services in Colombia, has selected Orca’s advanced RiGHTv middleware to enable the first IPTV service rollout in Colombia. UNE-EPM Telecommunications, a division of Empressa Publica de Medellín S.A., is headquartered in Medellín, the second largest Colombian city with a population of 2.4 million, and extends its triple play offering throughout the country.

    The IPTV deployment will be carried out by Union Electrica S.A., Orca’s partner and system integrator in the project, providing a seamless, end-to-end solution. UNE-EPM Telecommunications’s IPTV service is expected to be available in major cities across Colombia in the first quarter of 2008.

    Drawing on its diverse expertise and high quality service, Orca Interactive is bringing forth a proven ecosystem of partners and technologies previously deployed in Europe, to provide UNE-EPM Telecommunications with a dynamic, feature-rich IPTV solution.

    Orca’s highly innovative IPTV middleware platform will enable UNE-EPM Telecommunications to deliver a range of next generation interactive TV services designed to enhance subscribers’ viewing experience.

    “Pioneering telecommunications across Medellín and Colombia, UNE-EPM Telecommunications is now the first to introduce innovative IPTV services in the region. Using Orca Interactive’s field-proven and commercially deployed IPTV platform together with a proven ecosystem of partners, we are poised to deliver cutting edge TV services to our subscribers,” said John Jairo Marin Lopez, VP Residential Segment, UNE-EPM Telecommunications.

    “We are proud to launch IPTV in Colombia with UNE-EPM Telecommunications, bringing the unique power of Orca’s pre-integrated and proven solution in one of the first deployments of next-generation IPTV in Latin America,” commented Sefy Ariely, VP Sales and Marketing of Orca Interactive. “Whilst strengthening our foothold in this region, we are committed to helping triple play providers open new revenue streams and attract new subscribers through the introduction of interactive TV services.”

    About UNE-EPM Telecommunications

    UNE-EPM Telecommunications is a public company, fully owned by Empresas Publicas de Medellin (EPM) S.A. UNE-EPM provides information and communications technologies to its customers throughout Colombia, including fixed and public telephony, long distance calls, prepaid cards for Colombia and international calls, data transmission, content services and TV subscriptions. UNE-EPM Telecommunications also provides Internet, broadband and fixed wireless services based on WiMAX. Its asset and sales positions it as one of the largest companies in Colombia and its longstanding experience and support provide a competitive advantage for delivery of high quality services and the most advanced technology.

    About Orca Interactive

    Orca Interactive Ltd. (LSE: ORCA.L) is a market pioneer and innovation leader in providing IPTV middleware and applications, bringing the power of next generation interactive TV to help service providers and broadband network operators drive growth. Revolutionizing the way people consume television content, Orca Interactive’s dynamic IP video and feature-rich multimedia solutions combine live TV, video on demand (VOD), personal video recording (PVR), home media and personalized services, including the latest in content discovery and user generated content, across a multi-device platform, and over the Internet through its unique WebTV solution. Orca Interactive’s proven RiGHTv solution provides a flexible approach for tailored IPTV solutions founded on its diverse experience. For more information visit www.orcainteractive.com.

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